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BEAUTY, STYLE AND LIFE OVER 50

Milk Makeup Jelly Blush Looks Real, Stays Put

BeautyLiza Herz4 Comments

Milk Makeup Jelly Tint in Splash (a deep berry).

Does your blush vanish by noon? My face eats makeup and I’m certain that my blood is 25 per cent blush and concealer by this point.

Applying a metric tonne of colour on your cheeks to ensure there is still some left at midday will only make you look dementedly clownish. Topping up with powder blush, although it’s easy to brush on, can add a dusty, dowager aunt vibe if your skin is dry. For a believable-looking flush, a sheer stain works best.

Enter Milk Makeup’s new Cooling Water Jelly Tint lip and cheek blush stains ($33 CAN, Sephora) that once applied, stay bullet proof for the whole day. They work as wonderful transparent lip colours as well (just add a wee dot of lip balm, because they can be drying.) The four shades look vivid when swatched (see below), but sheered out on cheeks, the effect is quite natural. The only caveat is that, as stains, you have to blend them out quickly before they set on your cheeks.

This means using your fingers (you’ll have to wash them afterwards) or, if you’re so equipped, a blush brush. But for this effort you will be rewarded with a glow that lasts well past lunch.

And not just any glow, but the lit-from-within glow of someone who attended a reformer Pilates class this morning while everyone else was still in bed.

I did swatches! (OK. Those four arms of various skin tones aren’t me, but they are helpful.) The colours, from the top down are Burst, Chill, Spritz and Splash. While swiping makes these shades look alarmingly bright on the lighter arms, once blended in they provide a natural looking healthy glow.