Old(ish)

BEAUTY, STYLE AND LIFE OVER 50

Stealth beauty

Cool Girl Beauty For Only Five Bucks

BeautyLiza Herz4 Comments

You could spend $5 on a Starbucks holiday peppermint mocha and get a brief sugar rush or you could snag this pomegranate lip balm from Burt’s Bees for months of complexion brightening and mood lifting. (At $5, you can get one for each coat and bag.)

This balm is a certified cool girl staple and I can say that because Julia Leach keeps citing it in online profiles.

Leach is a creative director (right now at Athleta) who has imparted her vision to brands like Apple, Target and Ralph Lauren. And just look at her Venice Beach home’s curated but laid-back style.

While some influencers do have a singular point of view, I still prefer an old school beauty reco from someone who is not in that game. Truly inspirational women do not have Amazon storefronts.

No lie, I’d be more interested to know what Christine Lagarde has in her medicine cabinet. She always looks so immaculate and sharp when delivering news about the euro.

Burt’s Bees Pomegranate balm imparts just enough of a faintly red tint that you look ‘well’ but not overtly done. And because it’s a beeswax balm, lips stay matte so it doesn’t read as ‘makeup’. It’s beauty subterfuge like glowing skin or groomed brows - nothing identifiable.

I’ve already sung the praises of Burt’s Bees Pomegranate balm here, but it’s an icon and I wanted an excuse to post photos of Julia Leach’s beautiful rooms.

And while I may be exaggerating the $5 price tag (it’s $5.49 in Canada, and the cheapest non-caffeinated thrill I can think of.)